Challenge

Lneya was expanding into new international markets but faced challenges adapting their marketing and sales content for diverse languages and regions. Their website and outreach materials were only available in English, limiting traction overseas.

Solution

We introduced a scalable, multilingual content system that allowed for localized messaging, cultural nuance, and dynamic content switching based on the visitor’s region. We also aligned their brand positioning for global consistency while allowing local flexibility.

Implementation

We deployed a headless CMS with dynamic region detection and language toggling, collaborated with native-language copywriters, and trained the client’s team to manage regional updates independently. SEO was also localized for target markets in Europe, Asia, and Latin America.

Results

Within five months of the international rollout:

• Inquiries from non-English-speaking regions grew by 3X

• International site traffic increased by 217%

• Bounce rates dropped by 35% in localized versions

• Sales leads from overseas markets rose by 61%

• Time to launch localized campaigns was reduced from 3 weeks to 3 days

The robotics company now operates with tailored experiences across 5 continents, accelerating their global growth.